VOLTAGEN PTY LTD
Voltagen is a family owned and operated business founded by two brothers Brent and Gavin. Voltagen specialises in residential and commercial services, from residential fit outs, corporate clients, luxury homes, Strata electrical installation and maintenance.
BRAND IDENTITY
LOGO DESIGN
PRINT
WEBSITE DESIGN
/
2022
Drawing inspiration from the connection lines in a schematic diagram of an electric circuit board and the power extension lead cord, I sought to create a unique and memorable visual identity for the Director's Brent and Gavin. My goal was to avoid the cliché electricity visuals typically used in the electrical industry and instead create a logo that stands out from the competition. The final result features a clever use of the connection lines and power extension lead cord, by having the cord continue from the "A" in Voltagen to wrap around and connect to the "G," visually representing it being plugged in. This subtle design element adds an extra layer of meaning to the logo and reinforces the brand's message of providing quality electrical services that are reliable and efficient.
"I recently had the pleasure of working with Sam and his team at Around Creative for 2 business projects and he exceeded all of my expectations. From start to finish they were professional, responsive, incredibly talented and creative. I gave the team creative freedom to come up with a logo and branding that suited the style of the 2 businesses and they were able to perfectly capture the vision we were after.
Throughout the design process, he made himself available 24/7 to answer all my questions and provide guidance and suggestions. The attention to detail was first class and he always went above and beyond to make sure my every need was met in a timely manner.
I couldn’t be happier with the outcome of the projects and I highly recommend Sam and the team at Around Creative."
BRENT RAPER
Managing Director, VOLTAGEN PTY LTD
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