When Josh, the Director of Pro Finish Motorworks, approached me to design his logo and brand identity, he expressed a strong passion for the Porsche logo. By incorporating elements of the iconic Porsche logo with a contemporary twist, I was able to create a unique and impactful visual identity that effectively represents the client's brand. In addition to the logo design, I also crafted a custom font for the "Motorworks" part of the wordmark, utilising the pen tool for a truly bespoke look. The end result is a sleek and sophisticated brand identity that captures the essence of Pro Finish Motorworks' high-end services. I created both a 2D flat version and a 3D version of the logo badge, which accurately captures the visual identity and aesthetic of the logos typically seen on cars. This attention to detail ensures that the logo is not only visually striking, but also evokes a sense of familiarity and reliability in the automotive industry.

Furthermore, to compliment the new brand identity, I also produced high-quality aluminium signage and marketing stationery that perfectly aligns with the sleek aesthetic. This comprehensive branding approach ensures a consistent and professional image across all touch points, elevating the client's business to the next level.