Social media content for Jarrah was designed to reflect the brand’s playful and spirited tone, using short-form animations, 2D graphics and 3D pack renders to bring each product to life. Each post was treated as a self-contained visual story, celebrating the indulgent nature of the product while staying light and engaging.

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In addition to content creation, creative direction extended across strategy, planning and execution, including the launch of the After Dark range and seasonal campaigns for existing favourites.

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​The following work was completed during my time as a Creative Director at Zinc Group. All work shown is shared for portfolio purposes only and remains the property of the original clients.

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